Landcare – Caring for our country

Impact Area
Environment

Services
Campaign
Identity Design
Publication Design
Infographic

Landcare exists to care for our country, and to encourage and empower all of us to do the same. They work with thousands of volunteer groups to protect and conserve Australia’s water, soil, plants, animals and ecosystems. When Landcare in north-central Victoria asked us to create a range of publications, resources and guides to help their local groups and volunteers identify and care for their surrounding environment, we took our inspiration from this mission. The text is conveyed simply and accessibly, with infographics and icons making the information easy to digest. We also used textures and patterns that reflect the local country, creating guides that are beautiful, yet practical.

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