Uncompromisingly values-driven and purpose-led. We only take on projects that make a positive impact on people and planet.


Design by Nature was founded by Anna Carlile in 1999 to align her background in environmental sustainability with a passion for design. Since day one our purpose has been clear: We only take on projects that make a positive impact on people and planet. That means helping like-minded organisations to communicate ideas, change conversations, build movements, bring people together and inspire real change.

We believe we all have a responsibility to create a future that is fair, safe and prosperous. To make this happen, we bring our experience in design to support those who share this mission.

Abbotsford Convent photographed behind trees


For us, sustainability comes first. It’s not an afterthought. In fact, we began as one of the first sustainability-focused studios. From our choice of paper stocks to our carbon footprint, every decision is made with our environment in mind. And that begins with our very first decision when taking on a new project. We ask, how will this make a positive difference to our world?


Staying true to our values is how we maintain our purpose, and how we deliver the outcomes our clients need to make a difference. We are:

Future focused
We take on projects that create outcomes for a better world.

Creatively curious
We explore beyond the norm, unafraid to push boundaries.

Collaborative at heart
Our client relationships are built on respect, authenticity and joy.

Naturally connected
We deeply respect our place within nature. This informs all that we do.

B Corp

Design by Nature is a certified B Corp. We’re proud to be part of a global movement for an inclusive, equitable, and regenerative economy. Being a B Corp means meeting high standards of social and environmental performance, accountability, and transparency. To maintain our certification, we undergo yearly assessments that measure our impact across five areas: workers, customers, governance, environment and community. We also support the Sustainable Development Goals as set out by the United Nations to protect the planet and ensure peace and prosperity for all.

Support is a fundamental part of why we exist. We are proud members of 1% for the Planet, which sees us donate 1% of our annual revenue to environmental not-for-profit organisations. We also provide pro-bono support to grassroots groups that require design resources to continue to make a difference.

Photograph of landscape with trees and fog


Our clients work in the not-for-profit and for-purpose sectors. This includes health, social justice, human rights, arts and culture, philanthropy, disability and inclusion, education, animal welfare, and, naturally, the environment. It’s a privilege to partner with progressive organisations, and to help them make an impact through design.

Selected Clients

Alfred Hospital
Amnesty International
Asia Foundation
Australian Communities Foundation
Australian Conservation Foundation
Baker Institute
Bush Heritage Australia
Climate and Health Alliance
Centre For Eye Research
Earthwatch Institute
Environmental Justice Australia
EPA Victoria
Eye & Ear Hospital
Hardie Grant
Institute for Sustainable Futures
International Fund for Animal Welfare
International Women’s Development Agency
Justice Connect
La Trobe University
Lonely Planet

Melbourne Water
Mental Health Australia
Merri Creek Management Committee
National Aboriginal and Torres Strait Islander Women’s Alliance
Outdoors Victoria
Parks Victoria
Rainforest Rescue
Reconciliation Victoria
Reichstein Foundation
Royal Botanic Gardens Victoria
Sam Cox Landscape
South East Community Links
Southside Justice
Tree Project
Trust for Nature
United Housing
University of Melbourne
Wheeler Centre
Women with Disabilities Australia
World Stroke Organization

Abbotsford Convent Design Studio Team


Design by Nature is a tight-knit team of senior designers, strategists and storytellers with diverse skills and a shared passion for positive change.

Creative Director Anna Carlile

Anna Carlile, Creative Director

BA Graphic Design, Swinburne National School for Design, 1997
MA Environment, Melbourne University, 2004

In 1999, Anna established Design by Nature (FKA Viola Design) as a conduit for purpose-driven work. As Creative Director, she is the driving force behind the studio’s strong identity and warm client relationships. Design, sustainability, social change and photography have all taken her to the ends of the earth and back. Whether lecturing in Chile, photographing in Timor Leste or climbing Mt Kilimanjaro – Anna seeks her passions far and wide, and is always looking forward to the next adventure.

Megan Edgoose, Senior Designer Design by Nature

Megan Edgoose, Communication Designer

BA Communication Design, RMIT University, 2012
MA Communication Design, RMIT University, 2014

As a graphic designer, Megan’s main focus is on the creation of clear and purposeful communication. With an MA in Communication Design from RMIT she has worked at a handful of respected studios — collaborating closely with small business, government agencies, and not-for-profit organisations. She is intent on working with engaging ideas to produce thoughtful and sustainable outcomes with lasting impact.

Kasia Pawlikowski, Communication Designer

BA Graphic Design, Queensland College of Art, Griffith University, 2003
PD Art History, University of Melbourne, 2009

Kasia’s inquisitive spirit has been an integral part of what makes Design by Nature unique since 2008. From Melbourne to Brisbane and London, she has fine-tuned the art of designing for local context. Her rich academic background plays a significant role in informing the way she delivers her innovative communication strategies. Collaboration, curiosity, storytelling and a commitment to social justice are at the core of Kasia’s practice.

Nicholas Geoffrey, Account Manager

Nicholas is Design by Nature’s number cruncher who helps keep the balance, somewhat literally. His attention to detail and practical outlook on life ensures each day in the studio is a constructive one. His respect for the intrinsic value of all people can be seen, and heard, in his friendly and professional approach. When he’s not keeping the books, you’ll find (or, rather, not find) Nicholas off the grid in the wilds of nature.